Competitions

I’m sorry this competition isn’t closed yet. i went with http://www.logosauce.com/logos/20397 but I’m not able to close out the competition due to technical difficulties. Digger is working on it.

I’m going to pick one of the logos today and it’s one that I’ve warmed up to over the course of the last few weeks. I wouldn’t have thought that I’d pick it but in the end, it seems the most utilitarian. It’s different enough, at least locally, it’s cute enough without coming close to being too cute and it has no obvious food connotations while being very marketable. thanks again to everyone for their creative juices.

OK, the truth is, i’m having a hard time deciding. i have it narrowed down to about four. the four are the ones i think will work the best in the real world, but may not neccessarily be my favorite logos. Each one, though, seems to have some caveat attached with it which is why i don’t have a clear front runner to pick and end the contest. I have to go back and read the rules about asking people to tweak the designs after the contest is closed. I really do love so many different designs but in the end, the more delicious food inspired ideas seem to lose their panache because they’re just too obvious and not real estate enough.

It’s the last day of the competition and I wanted to genuinely thank everyone for their hard work and the time they devoted to making this a very successful contest. I like so many different concepts that it won’t be easy to make a definitive choice. Best of luck to everyone and if you’re in the market for a new home . . . .

looking over the 15 i have marked as favorites, i can’t really say there is a theme. i like strong, simple, professional and slighly outrageous with bold images or no images. The company, because of the name, has a built in mandate to prove we’re better Realtors providing more intelligent counsel to our clients. Because of that, I will probably end up going with something more middle of the road to simple/professional looking than not. A clever logo can bridge the gap though and it’s still wide open.

I’ve been really enjoying the concepts coming on line each day. I will try to go around and comment on most everything as we head into the last five days.

Thanks to everyone so far. I have tried to go around and provide some feedback to most. I’m not too sure I’ve had an A-HA! moment with anything quite yet. Looking forward to the next influx of ideas.

some one asked me the following and i thought i should reply to everyone: —-could you give me a few reasons why you chose the name ‘delicious’.....??... What does the name mean to you?

As a Realtor looking to start their own company, there are a couple ways to go. One way would be to open a Franchise-ala ReMax or you could start your own. I want to build something from the ground up. I want to get away from the stodgey corporate names like Coldwell Banker and build something brandable, nimble and hot, at least as hot as a real estate company can be. I don’t know why I’ve been enamored with the name Delicious Real Estate, it just came to me one day and I haven’t been able to get rid of it. I’ve taken flack from almost every single person I’ve shared the name with. No one likes it initially but many do come to quickly appreciate the utility and excitement of the name. I think it’s smart and marketable and can take many different forms for many different potential clients. What does the name mean to me? I don’t know yet. Right now, it’s the epitome of a world class real estate brokerage business model but next month it may mean something else and I want it to mean something to everyone who could be a client.

So far, so good. i like all seven entries so far. I like the key in the shape of the @, I like the color and bite mark, I like server w/ platter concept and the silverware idea. Not knowing what to expect, and with no real pre-conceived notions, I’m pleased after one day. Looking forward to many more concepts and a few more days to give myself perspective and further consideration so I can comment specifically and provide better feedback.