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Jennifer

Competition: #549
Client: jdunham
Open: 09 February 2009
Close: 22 February 2009

$250.00

Guaranteed Prizemoney

Winning entry by ... freddygirl

Large_41917

The Brief

I am wanting to re-do my logo and brand to better reflect me and my style. I’m a photographer. Mostly weddings. My company name is The Memory Journalists. I will be completely re-doing my website, all ad material, stationery, image watermarks, etc. based on this new brand design. I had at one time considered changing the name since I felt it was a bit boring, but the name fits exactly what I do. I journalize memories. I had polled my existing clients and 100% voted to keep the name as it was. My existing logo is round and has our initials MJ contained within the circle (of a camera lens). Existing website is www.memoryjournalists.com – and blog is out there too but please don’t let this bias you. I’m open to a complete re-design. I’m including as much as possible about me to help with a new design….

My target audience is a bit older clientele…working professionals…as these are people that connect with me. I’m both creative and anal. I have a background in Computer Science but love the creative arts. I’m both left and right brained.

I love life and am passionate about living. I survived cancer at the age of 30. Bright colored flowers make me happy. I prefer working at home in my PJs. I love the slogan “life is good”.

Top 5 values that define me: driven/determined, accomplishment, financial security, risk-taking, love.

I’m sassy. I’m a motivator. I’m a workaholic and a multi-tasker.

I created an idea board to share. I am NOT flashy. I like clean and under-stated. I love bright colors, but as accents to neutral earth tones. Splashes of color enhance a mood (as in a room). I like high contrast and texture. Modern shapes – circles, stripes, squares, polka dots, etc. but again as enhancements to a neutral stage. My personal home is in tones shared within this board. Each room in neutral but with a different color that splashes it up.

Not sure how to attach image, can be found here: http://www.polyvore.com/jennifers_style_files/set?id=6416210

Please NO use of cameras, lenses, tripods, etc.

Stores/Catalogs I love include Pottery Barn, West Elm, Wisteria, Real Simple magazine.

I want my clientele to see my my brand and new website and see more of “me” reflected in the style. Classy, under-stated, but fun and sassy. NOT busy. Clean.

Comments Rssfeed16x16

jdunham

jdunham:

So far, many of the logos are coming across very masculine. They lack the “Passion” and “Life” that I envision. And I’m not sure where some of the colors are coming from. Please look at the style/idea board I posted a link to above. I see colors in a neutral palette, such as brown or white with the use of turquoise as primary with accents of light blue and lime greens. How the brighter colors fit in – I’m not sure – I’m open to ideas.

over 3 years ago
jdunham

jdunham:

I’ve tried to comment on most of the entries out there so far. Many of you have some great concepts. I’m not loving any particular one yet..but have seen some i really like where it’s going. I especially like when you can tell me why you’re doing what you’re doing. I’m gravitating towards those that either are creating a symbol to go with the name, or those that are playing around with the initials to go with the name. I can see using a symbol/initial as a watermark on images.

over 3 years ago
jdunham

jdunham:

Great ideas are flowing. I’ve seen a variety of concepts and I’m open to each. So far I’m gravitating towards the use of a flower…and with the use of the initials MJ, along with it spelled out too, or some other symbol along with the text. I foresee the symbol being used as my watermark on images. See my existing use of how I watermark images to understand how a symbol can best be used: http://2.bp.blogspot.com/KCjrGwLCiOk/SUHv8FxyHAI/AAAAAAAAEho/tgAgPAVphGs/s1600-h/DSC7967.jpg

over 3 years ago
jdunham

jdunham:

Here are a few that have caught my eye – in no particular order. I’ve asked for various changes to each – but there were reasons in each why they caught my attention:
http://logosauce.com/logos/41329
http://logosauce.com/logos/41355
http://logosauce.com/logos/41291
http://logosauce.com/logos/41190
http://logosauce.com/logos/41289
http://logosauce.com/logos/41501

over 3 years ago
jdunham

jdunham:

Well that last comment didn’t come through very clearly, so I’ll try it again:
http://logosauce.com/logos/41329
http://logosauce.com/logos/41355
http://logosauce.com/logos/41291
http://logosauce.com/logos/41190
http://logosauce.com/logos/41289
http://logosauce.com/logos/41501

over 3 years ago
jdunham

jdunham:

Wow I can’t believe how many logos have been posted! Thank you to everyone! I’ve narrowed it down again to those that I like (or still like) – and there are a few not listed that I’ve asked for a few changes…
http://logosauce.com/logos/41329
http://logosauce.com/logos/41355
http://logosauce.com/logos/41289
http://logosauce.com/logos/41501
and http://logosauce.com/logos/41783

over 3 years ago
mayuran

mayuran:

can u give me a feedback plz. thx a lot

over 3 years ago
Luci-Lu

Luci-Lu:

Hi Jennifer, please I wanna know your opinion about my last logo version: http://logosauce.com/logos/41541

over 3 years ago
jdunham

jdunham:

This has been a fabulous experience! I can’t believe the amount of talent out there. I’m very moved by all you and your passion. Thank you very much.

about 3 years ago
Digger

Digger:

Paid (#…S604043G)

about 3 years ago

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